Inspire Change and Spark Movement
For nearly two decades, I have led a team of creatives to develop research-driven campaigns that engage diverse audiences and achieve measurable results. My experience includes developing multi-channel campaigns and strategies increase vaccination rates in underserved communities, promote brand and service line awareness for hospital systems, and work directly with sovereign nations to market various access points to mental and physical healthcare services and community resources. I love pulling together seemingly unrelated concepts and tactics into alignment with opportunities others might overlook while pushing teams to think about challenges from a different perspective. I am a regular attendee of the annual SXSW conference, presented to the Oklahoma Hospital Association’s Public Relations and Marketing Society (PRMS) about the power of TikTok and have the most intensive Google Alert system setup you’ve ever seen to keep myself, my team and my clients up to date regarding their industries, insights and more.
All work shown was developed as VP and creative director of Freestyle Creative, unless otherwise noted.